Social Content Calendar

MarketingBeginner

Given business goals, target audience, and content topics, auto-generates a 1-4 week social media content calendar optimized for each platform.

Trigger/social

Frequency1-2x/month

Social media manager? Run /social at the start of each month to draft a full calendar in 10 minutes

Solo creator? Get ideas + schedule when running out of content topics

Social MediaContentCalendarPlanning

How It Works

Run /social [topic/goal]

↓

Phase 1: 3 platforms in parallel

LinkedIn content

instagram

Instagram content

twitter

X (Twitter) content

↓

Arrange weekly schedule + recommend hashtags

↓

✓ 4-week content calendar + platform-specific copy

Skill Code

# Social Content Calendar Skill
## Trigger: /social [topic or goal]

When invoked:

1. Gather context:
 - Business/product type
 - Target audience
 - Key topics or themes (3-5)
 - Preferred platforms

2. Generate 4-week calendar:
 - Mix content types: educational (40%), engaging (30%), promotional (20%), community (10%)
 - Platform-specific formatting
 - Optimal posting times per platform

3. Output format:
---
## 📅 Social Content Calendar

### Week 1: [Theme]
| Day | Platform | Type | Topic | Copy Draft | Hashtags |
|-----|----------|------|-------|-----------|----------|
| Mon | LinkedIn | Educational | [topic] | [draft] | #tag |
| Tue | Instagram | Carousel | [topic] | [draft] | #tag |
| Wed | X | Thread | [topic] | [draft] | #tag |
| Thu | LinkedIn | Case Study | [topic] | [draft] | #tag |
| Fri | Instagram | Reel idea | [topic] | [draft] | #tag |

[Repeat for weeks 2-4]

### Content Pillar Mix
- 🎓 Educational: [X posts]
- 💬 Engagement: [X posts]
- 📢 Promotional: [X posts]
---

Copy and paste into your CLAUDE.md to start using immediately.

How Social Content Calendar Works

Social Content Calendar takes your brand themes, target platforms, and posting frequency, then generates a month's worth of content ideas with specific post formats, hooks, hashtags, and optimal posting times for each platform.

When to Use Social Content Calendar

Eliminates the blank-page problem in social media management — gives marketing teams a complete content plan they can execute without daily brainstorming, while maintaining variety and strategic alignment.

Key Strengths

Generates a full month of content ideas in one command
Tailors format and tone for each social platform
Includes posting time recommendations for maximum reach
Maintains thematic variety while staying on-brand

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